Projecting tomorrow’s technology.

PRISMA is your professional technology integrator for innovative business solutions. We specialise in semiconductor and system components – from design-in processes and project development to business consultancy. With our many years’ experience, we are able to assist you by developing and implementing new business ideas in the fields of embedded systems and the Internet of Things.

You benefit from innovative solutions that represent state-of-the-art technology at a competitive price. Regardless of whether it is hardware, software or business-model development – we always focus on your sustainable success.

Want to know more? Contact us.

News

Winbond became the world’s first memory vendor to receive the ISO/SAE 21434 certification for Road vehicles Cybersecurity Management System

Winbond Electronics Corporation announced that they had received the ISO/SAE 21434 certification from TÜV NORD for Road vehicles Cybersecurity Management System (CSMS), making them the world’s first memory vendor to receive the ISO/SAE 21434 standard certification for Road vehicles Cybersecurity Management System (CSMS).

ISO/SAE 21434 standard protects vehicle and automotive security by specifying the requirements to make automotive systems more robust against cyber-attacks. It outlines the criteria needed during the concept, development, production, usage and decommissions of automotive systems. Many car manufacturers and their component suppliers make this stand mandatory to improve how cyber threats are managed significantly. The ISO/SAE 21434 standard applies to microcomputers and their components and requires the automotive industry to adapt devices capable of meeting this standard and providing the required protection against cyber threats.

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News

Indie Semiconductor announces strategic partnership with Seeing Machines

indie Semiconductor has announced a strategic partnership with Seeing Machines, a leading computer vision technology company, to complement development of advanced vision processors for driver and vehicle occupant monitoring.

Leveraging indie’s global sales channels underpinned by leading tier 1 and vehicle OEMs, this partnership enables indie to deploy Seeing Machines’ hardware-optimized, industry-leading Occula® Neural Processing Unit (NPU) technology into the Company’s first generation of innovative vision sensing system-on-chips (SoCs).

Based on data from the National Highway Traffic Safety Administration (NHTSA), distracted driving is a factor in nearly 10 percent of fatal motor crashes and in the U.S. alone, driver distraction is responsible for the deaths of over 3,000 people a year and the injury of a further 400,000. To reduce the number of accidents related to driver distraction or drowsiness and occupant fatalities, driver and occupant monitoring systems (DMS, OMS) are now being mandated or strongly recommended by global regulators and standards organizations through initiatives such as Europe’s General Safety Regulations (GSR), European New Car Assessment Programme (Euro NCAP), the U.S. National Transportation Safety Board (NTSB), and is currently being reviewed by the U.S. NHTSA rulemaking for inclusion in updated U.S. NCAP guidelines.

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News

Rapid Silicon Announces $30M Series A Round

Rapid Silicon announced its $30M Series A Round. The company has closed $15M in funding from Cambium Capital and others, including all existing investors from its seed round. The second close is planned for Q1 2023.

This latest round of funding will be used to further invest in Rapid Silicon’s product portfolio, support the launch of its premier mid-range FPGA product, Gemini, and to build on the company’s momentum in leading the adoption of open-source software for commercial applications.

Gemini is a programmable logic device (PLD) that is power optimized for the massive sensor processing needs, tight thermal profiles, and shrinking form factors required by embedded and edge applications. Rapid Silicon’s software, Raptor Design Suite, is the world’s first commercial FPGA EDA suite based on end-to-end open-source software. The Raptor Design Suite outperformed all leading EDA tools in the recent École polytechnique fédérale de Lausanne (EPFL) Combinational Benchmark Suite competition.

Competencies

Successful cooperation is based on mutual trust. Through open dialogue, we will get to the core of your company’s identity and harness your company’s full potential. Your needs and challenges drive our activities. Together, we create a scenario that is then put into action with our partners (see list of partners here). Hardware, software or a grand idea without a concept behind it is just “off-the-shelf technology”. But you should expect more: embedded systems that are tailored perfectly to your needs. That’s tailored technology.

ANALYSIS

Each process starts with an honest assessment of the current situation, taking market conditions and your core areas of expertise into account. We regard this phase as an open exchange of information in an open-minded and unrestricted way. As a trusted partner and challenger, the greatest possible benefit for you is our biggest goal.

Therefore we accept rejections, restrictions or changes to an existing order during the analysis phase. Three questions are key in this context: What do you really want to achieve? Which barriers are you confronted with? Will it take your company forward?

CONCEPT

In the concept phase, your wishes and needs are translated into proposed specific solutions and matched with the portfolios and skill sets of our partners. You will profit from our semiconductor, system and market experience as well as from our capability to make technical resources available.

The proof of concept covers not only technical but also commercial aspects providing the foundation of your business decisions.

IMPLEMENTATION

Now the “doing” phase starts: PRISMA brings together the right resources at the right time in the right place. We take care of the project management using the latest techniques as well as escalation and moderation tasks. You will benefit from smooth cooperation and fast time to market by using our extensive partner network and coordination capabilities.

The success of your project is not the end of the story: we stay by your side throughout every stage of the product lifecycle, provide technical support and assist you with sales and acquisition consulting.

Team

Prisma. Passionate Professionals.

Anne Melchior

“For us it’s crucial to always be available for our customers – and make them happy.”

Dr. Eckart Hauber

“We stand for interdisciplinary expertise – and work with the utmost passion for your success.”

Detlef Kaminski

“Be prismatic.“

Tilo Hahn

„When it gets difficult is often right before you succeed.“ (Chris Garret)

Oliver Weng

“We say: No way! to no way!”

Harald Friedrich

„You don’t succeed by being perfect. You succeed by doing good work, consistently.“ (Thibaut)

Yvonne Gastpar

“Actions are better than words, so just face the problem and tackle it!”

Thorsten Plahusch

„Coming together is a beginning, keeping together is progress, working together is success.” (Henry Ford)

Markets

Automotive

Central Europe, and Germany especially, is a cluster region for the automotive industry and home to many innovation and global market leaders in the OEM and supplier business. Many years’ experience and a wealth of contacts have given us an in-depth understanding of this complex industry. The applications range from classical automotive electronics to innovative infotainment systems, ADAS and car-to-x solutions, as well as other applications relating to autonomous driving. Technology is playing an increasingly important role in the automotive industry – and PRISMA solutions are an indispensable competitive advantage in this context.

Industrial

Industry 4.0 is the greatest driver of innovation in this segment and Central Europe harbours a range of hidden champions among the market leaders. Developments such as Smart Factory demand real-time connectivity, security and safety, paving the way for the Internet of Things, and PRISMA solutions will help you to set the pace and stay ahead in this fast evolving environment.

Consumer

Consumer electronics are also becoming increasingly intelligent and networked at home. TVs, communication devices, watches, appliances and home gateways – the future is becoming even smarter. New yet unknown business opportunities will emerge to challenge your existing business models and will force you to develop new products and services. PRISMA supports you with innovative hardware solutions or fully integrated systems including software, mechanical design and high-quality housing – from sensors to the cloud.